CCLC's Social Media Strategy

In this P2P Promising Practice, the London Cross Cultural Learner Centre (CCLC) provides an overview of their social media strategy:

"The primary goals of CCLC's social media strategy are to grow brand awareness and effectively engage with key audiences. A major objective is to increase awareness among newcomers, ensuring they know that the CCLC is a supportive resource to help them integrate and feel at home in London, ultimately increasing the number of newcomers supported by the CCLC. Another important goal is to raise awareness among donors, volunteers, prospective employees, and members of the community at large about the opportunities at the CCLC to make a positive impact. Additionally, the new social media strategy aims to increase overall revenue for CCLC’s social enterprise, the Interpretation and Translation Department."

Download the full promising practice brief.